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Archive for the 'children' Category

Sep 25 2008

The Lunch Battle is Over

In the UK this past June, these Burger King ads depict moms as samurai warriors and knights and is providing assurance that the lunch battle is over.

Trendhunter says the reasoning behind the ads can be contributed, “… to the new BK Angus Mini-Burgers, a perennial kid favorite that is prepared with quality that any mom can feel good about, moms can now enjoy a peaceful battle-free day.”

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How great are these ads?  They are hilarious; they catch your eye; they make sense; and they are creative.  The samurai outfit and knight armor are very creatively created out of cooking and kitchen tools.

What do you think of the message involved in these ads?  Does it work the Burger King line?

Do you think they are creative?  Grab your attention?

Source: Trendhunter

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No responses yet

Jun 27 2008

Push for Milk!

In a move to get children to drink milk, over juice, energy drinks and soda, Anando milk used one very creative outdoor advertising campaign to get kids’, and their parents’, attention.

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The whole “push” of the campaign was to get the message that milk makes your bones strong out to the public.  The company posted this oversized ad on the side of a building and then added an “attachment” to make it look as though the building was being pushed out of the way by a very strong child, who of course has been drinking milk.

With the message, they were hoping the youth would be attracted to the superhero-like power of the child pushing the building and that parents would get the message on how important it is to give milk to your children.

What do you think?  Creative idea?  Does it work for the product it is being used for; milk?

Will it get both kids’ and adults’ attention?

No responses yet

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